Sales Enablement Ideas Blog | Brainshark

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Ideas Blog

Tips and ideas for sales enablement, training, marketing, and more.

October 04, 2018
Alec Shirkey | @Alec_Shirkey | Content Marketing Manager, Brainshark
Readying your sales team for every situation probably seems daunting. But to succeed today, it’s crucial that sales enablement leaders consider the readiness of their organizations from all angles. Case in point: reacting to the unexpected. When there’s breaking news that involves your company...
October 01, 2018
Alec Shirkey | @Alec_Shirkey | Content Marketing Manager, Brainshark
It’s every salesperson’s worst nightmare: you worked for days, weeks or even months to secure a meeting with a key prospect, only to ruin your shot by saying the wrong thing at the wrong time. Sales mistakes like these can haunt reps for a long time. Buyers are more informed and have higher...
September 28, 2018
Alec Shirkey | @Alec_Shirkey | Content Marketing Manager, Brainshark
Hundreds of thousands of business pros converged upon San Francisco this week to attend Dreamforce 2018. And while the annual mega-conference blew everyone away once again, it was the Sales Enablement Soiree that surely stole the show for anyone in sales enablement. The day-long Soiree featured...
September 25, 2018
Alec Shirkey | @Alec_Shirkey | Content Marketing Manager, Brainshark
We all know Q4 is a critical and often stressful time for sales teams. Many companies close a large portion of their new business opportunities between October and December. Prospects are typically easier to reach – and more inclined to buy – than during the slow summer months. And sales reps...
September 21, 2018
Alec Shirkey | @Alec_Shirkey | Content Marketing Manager, Brainshark
The 2018 Sales Enablement Society Annual Conference wrapped up this week after an exciting three days of discussion in Denver. As practitioners, knowledge-seekers and thought-leaders boarded their flights home, we couldn’t help but wonder: what did attendees take away from the event? After all,...
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